Category: Connecting to Local Communities

WXYZ-TV Giving Away More than 10,000 Books to Children

With donations this past summer from station employees and the community, plus a matching contribution from the Scripps Howard Foundation, WXYZ-TV/WMYD-TV (Detroit) was able to collect over 10,000 books for children that will be distributed beginning on January 19. “I am so proud of the team at WXYZ-TV and TV20 Detroit, and our viewers, for… read more

WGHN/WMPA Stuffed the Bus for Christmas

On December 19, WGHN-FM/WMPA-FM/Oldies 94.9 (Grand Haven)  hosted their 8th Annual Stuff the Bus with the local Culver’s and Dean Transportation.  This year they brought the Grand Haven and Spring Lake Rotarian’s onboard as partners and were able to provide over two tons of food for the Love in Action, Salvation Army, The People’s Center… read more

WMJO’S “SANTA JOE” Delivers Over 1,000 Toys to Two Saginaw Hospitals 

The pandemic did not stop MacDonald Broadcasting’s SANTA JOE from delivering boxes and bags of toys to kids spending their holiday week in the Hospital … and beyond Christmas.  The toys are “gifted” to children who are hospitalized throughout the year. 97.3 JOE FM’s 7th Annual SANTA JOE promotion began in mid-January, asking listeners to… read more

Radio First Port Huron Stuffs the Bus for Kids in Distress

Each year, RadioFirst/Liggett Communications stations in Port Huron team up with the the Port Huron Area School District and local businesses to collect toys and coats to ‘Stuff a Bus’ and deliver the items to Kids in Distress Services in St. Clair, Michigan. Due to the COVID-19 Pandemic, the stations had to switch up the… read more

Alpha Media Saginaw Raises $50K With Sharing Hope Radiothon

Alpha Media stations in Saginaw, lead by WGSW-AM/FM, held their 5th Annual Sharing Hope Radiothon on December 16, raising $50,100 in the 12 hour broadcast, exceeding the original goal of $40,000 and surpassing last year’s total of $47,190. The goal for this year was lowered over concern about the impact the pandemic imposed. However, listeners,… read more

WGHN, WMPA Wrap Up Annual Coat Drive

WGHN-AM/FM and WMPA-FM (Grand Haven), in conjunction with Pantenga’s Cleaners just wrapped up their annual coat drive.  As of press time, 759 coats have been dry-cleaned with another 400 to 500 coats waiting to be processed. After dry cleaning, all coats are being presented to the non-profit Love in Action for distribution.  The stations set… read more

6th Annual Mildred Gaddis ‘Bed in a Bag’ Radiothon A Huge Success

Beasley Media Group Detroit has announced that WDMK-FM (Detroit) Weekend On Air Host Mildred Gaddis teamed up with McDonald’s, UAW and The EMG Foundation to present the 2020 Drive-Thru Bed in a Bag Radiothon to raise over $40,000 to provide sleeping bags for the homeless. The two-hour event was held at the McDonalds located at… read more

Entercom’s WOMC Raises $326K for Children’s Miracle Network

On November 19, WOMC-FM (Detroit) hosted its third annual Radiothon to benefit Beaumont Children’s Hospital/Children’s Miracle Network.  This year the effort raised nearly $326000!  Anchoring the 12-hour broadcast were station personalities JoAnne Purtan, Jim Johnson, Beau Daniels and Aricka McCauly. Stories of local patients and families treated at Beaumont Children’s were featured throughout the day…. read more

WCSX Presents 6th Annual People Helping People Campaign

Beasley Media Group has announced that its WCSX-FM (Detroit) is presenting The 6th Annual People Helping People campaign in an effort to assist families in Metro Detroit who are facing challenges during the holidays. The campaign began on November 23 and continues through December 11.  Listeners are encouraged to nominate families in need on the… read more