What began in July as an anonymous listener challenge grant to establish a Hillsdale College scholarship in honor of longtime Traverse City morning show host Ron Jolly, has grown to a $500,000 endowment. “We are very proud of the efforts by Ron Jolly to create this endowed scholarship, as well as the participation by generous… read more
Nexstar Broadcasting Inc., a wholly owned subsidiary of Nexstar Media Group, Inc., announced this past Tuesday (9/29) that it has appointed Julie Zoumbaris as Vice President and General Manager of its broadcast and digital operations in Erie, Pa. (DMA #152), overseeing WJET-TV (ABC), www.yourerie.com, and their related mobile and social media channels. Zoumbaris will also… read more
Despite COVID-19, the 2020 Radio Show will go on….albeit virtually this year. The show is produced by the National Association of Broadcasters and the Radio Advertising Bureau. There will be two online “channels,” with Channel B devoted to technical topics, presented from 3:30 to 4 p.m. ET each day. Channel “A” sessions of the Radio… read more
Delta Broadcasting, based at Delta College, has announced a new brand and name: Delta College Public Media. The change took place in late August to better align its stations as a service of Delta College. The name of the TV station (WDCQ-TV), formerly Q-TV, is now Delta College Public Media. The radio station (WUCX-FM), formerly… read more
Outgoing FCC Commissioner Michael O’Rielly has made a final push for more broadcast deregulation as he prepares to exit the regulatory organization. In a September 25 blog post, O’Rielly, whose re-nomination was recently withdrawn by President Donald Trump after he criticized a social media regulatory effort backed by the White House. He praised FCC chairman… read more
By: Seth Resler Jacobs Media Strategies For decades, radio station sales staffs have been generating leads using a technique called “prospecting.” Prospecting involves monitoring other local media outlets — listening to other radio stations, watching local TV stations, and reading local newspapers — to see who’s advertising there. Then radio salespeople call these advertisers and… read more